Click the "Add" button and presto, your ready to make a Site column
Once you have your empty elements file open you're ready to create your custom site column(s) you can start creating fields (columns), below I've created five all with unique ID's
And it's that that easy, there are numerous type's of Columns, refer to MSDN for a full list
<?xml version="1.0" encoding="utf-8"?>
<Elements xmlns="http://schemas.microsoft.com/sharepoint/">
<Field ID ="{9749FAFE-B58C-4945-85B9-C360C5E309C1}"
Name ="CoffeeID"
DisplayName ="Coffee ID"
Group="Coffee"
Type="Text"
EnforceUniqueValues="TRUE"
Required="TRUE"
Indexed="TRUE"
ShowInDisplayForm="TRUE"
ShowInNewForm="TRUE"
ShowInEditForm="TRUE"/>
<Field ID="{FE2F4BE0-6FB3-4EC6-922B-FA3641745EC5}"
Name ="CoffeeRegion"
DisplayName ="Coffee Region"
Group ="Coffee"
Type ="Choice"
Required ="True"
ShowInDisplayForm="TRUE"
ShowInNewForm="TRUE"
ShowInEditForm="TRUE">
<CHOICES>
<CHOICE>Africa</CHOICE>
<CHOICE>Asia</CHOICE>
<CHOICE>Europe</CHOICE>
<CHOICE>North America</CHOICE>
<CHOICE>Oceania</CHOICE>
<CHOICE>South America</CHOICE>
</CHOICES>
</Field>
<Field ID ="{A4AC9AEE-3FD3-457F-A8D6-50C0E86363B6}"
Group ="Coffee"
DisplayName ="Coffee Supplier"
Name ="CoffeeSupllier"
Type ="Lookup"
List="Lists/CoffeeSupplier"
OverwriteInChildScopes="TRUE"
Overwrite="TRUE" />
<Field ID ="{4206013B-2B16-441B-A6AD-2E1DAE6C4A86}"
Name ="CoffeeStartDate"
DisplayName ="Coffee StartDate"
Group="Coffee"
Type="DateTime"
Format="DateTime">
<Default>[today]</Default>
</Field>
<Field ID ="{EFE8441B-8A51-427D-ABF4-D9D4ECB1F2E9}"
Name ="CoffeePrice"
DisplayName ="Coffee Price"
Group ="Coffee"
Type="Number"
Required="TRUE" />
</Elements>
And it's that that easy, there are numerous type's of Columns, refer to MSDN for a full list